Slingshot is a platform for directors, storytellers, filmmakers, activists, artists, actors, political figures – basically, anyone beloved (or perhaps bemoaned) in culture – to show a different side of themselves and do something out of their usual element. That could mean anything from Jack White showing off his chemistry chops, to Bill Clinton telling his favorite joke. All in a beautifully designed, easy-to-use video app.

Lead a team of 2 Ads, 1 Designers and IA to design 2 conceptual interfaces for an innovative, short-form video player that’s akin to a “video magazine.” Slingshot would be a service that curates custom-created and syndicated content.