VW Car-net is a in-vehicle telematics solutions for VW drivers on emergency services, Roadside Assistance, and the VW Car-Net Response Center.
We are tasked to provide customers a reliable, easy-to-use, integrated set of services that complements their lifestyle, focuses on safety, integrates with their dealer, and ultimately learns and changes with them to enhance vehicle ownership experience.
We approach the task with 5 principles:
1. Evolve the service model
2. Think beyond function and utility
3. Put customer in control
4. Use data and design to feel personal & proactive
5. Create loyalty for life, not life of car
Lead a design team of 2 designers to develop a fun, friendly and simple responsive site that works across multiple platforms.